Stephen J. Hucal (Inventor and Founder)

Steve Hucal developed Paymentflex® with insights from his 25 years of experience in and deep understanding of the North American credit markets, risk management
and information technology.

Steve has been issued US Patents #5,933,817 and #6,836,764 for the Paymentflex® technology and has patents pending in other international markets.

Additionally, Steve is the founder, Chairman, President
and Chief Executive Officer of Genesis Analytics, a risk management business focused on innovative solutions and proprietary credit decisioning technologies for the
new small business sector.

Steve holds an MBA in Finance from The Wharton
School, a Bachelor of Science in Accounting with Honors from Syracuse University and is a C.P.A. (Ernst & Young).

25 Years of Experience

Steve spent 10 years with Sears, Roebuck and Co., where his roles included senior credit policy executive, head of risk management, new product development, field operations, innovative financial model development and related information technology with a staff of 1,200 for Sears Credit's $24 billion portfolio. At SPS Transaction Services, he was Director of Business Valuation, Development and Risk Management. For Dean Witter Financial Group, which included Sears Consumer Financial Corporation and Discover Card, he was Group Director of Financial Planning and Analysis.

For KeyCorp, the 12th largest commercial bank in the U.S., Steve served as Senior Vice President and head of the Credit Card Services Division, where he successfully launched the patented new product KeySmartSM, utilizing the Paymentflex® methodology. At KeyCorp, he also developed the first instant credit application process in the bank card industry.

Steve was founding President and CEO of TD MarketSite, a start-up electronic commerce division of TD Bank Financial Group. For Hudson’s Bay Company, Canada's largest retailer, the world’s oldest corporation, he served as Executive Vice President of Credit and Financial Services and was President of their Heritage General Insurance Company and Chairman of their Nor-Don Collection Network Inc.